Advertising

© 2009 Julian. All rights reserved.

A Trio Of Posted Things

A curious solicitation framework, perhaps done by someone schooled in the layout practices of Ogilvy — attention grabbing image, followed by seductive copy (in French here) and the final *call to action* — Handymen and a phone number. Along the morning … Continue reading

© 2009 Julian. All rights reserved.

Chalkbot Versus GraffitiWriter…Round One! Ready….FIGHT!

From the Laboratory’s Bureau of Historical Precedence comes this dispatch: A colleague here in the studio, in a thread about Jeremy Wood’s GPS Drawing mentioned this ChalkBot robot that Nike has deployed to help promote, well — cancer awareness with … Continue reading

© 2009 Julian. All rights reserved.

Design Fiction Chronicles: The Augmented Reality Near Future Imaginary Par Excellance

A still from John Carpenter’s They Live, set, appropriately enough, in the near neighborhoods around downtown Los Angeles. Well, the recent round of chit-chat about augmented realities and their current canonical motivations, design prototyping and concepts has leveled-up in my … Continue reading

© 2009 Julian. All rights reserved.

Workshop on Pervasive Advertising

It amazes me how non-relevant this topic is, particularly nowadays when there can be little reason to entice a consumer to engage in letting loose of whatever cash they may have. By the time we get out of the current … Continue reading