The essay challenges the conventional approach to futures thinking, arguing that certified foresight professionals, with their structured methodologies and trend analysis, miss the point of what it means to truly imagine alternative futures. Using examples like Gary Hustwit’s experimental filmmaking and Bill Bowerman’s creation of the jogging culture, the essay posits that the most impactful futures aren’t predicted; they are crafted by people asking unconventional questions and making tangible artifacts from speculative possibilities. True futurists, the essay asserts, disrupt conventional wisdom and shape new cultural paradigms—not through reports and frameworks, but by creating provocative artifacts that push us to question, engage, and rethink what the future could be.

"Design Fiction" is the essay I wrote in 2009 while stuck in Helsinki one very snowy weekend with not much to do except wait for Monday. What I wrote was based on a series of presentations I had given trying to represent the way that science-fiction and science fact circulated amongst each other. Over the years since the concept has been taken up in a variety of disciplines and practices, mostly focused on the ways that fiction can be integrated into practices like Design, Engineering, Strategic Foresight, Business Strategy. I came to see that Design Fiction was what could describe the way the creativity and rational practices come into meaningful...

'A Manifesto for Networked Objects': As More Smart, Mobile, Sensing “Things” Are Attached to the Internet, Their Presence and Participation and Agency (Ability To Create Action) Can Be Felt In Our Online Lives. A Keynote given in the city of Turin at the fourth edition of the Piemonte Share Festival from 11 to 16 March 2008.